Typography

The New Typography

Jan Tschichold

If you're interested in design and typography, you should buy this book… it's still one of the best typographic how-to books we have.

— Kathleen Tinkel • Adobe Magazine

A comprehensive, practical handbook to guide the typographer… Practical and informative, it neither avoids detail nor loses sight of broad principles.

— Paddy Cramsie • Times Literary Supplement

An essential text for understanding contemporary trends in visual communication.

— J Bidwell • Choice

The Form of the Book

Jan Tschichold

The Form of the Book offers the harvest of a lifetime's devotion to the art of typography. Its author, Jan Tschichold, influenced the course of fine book design for much of the twentieth century, and his style is now familiar through much of the English speaking world.

The subjects of Tschichold's essays are wide-ranging and include every aspect of book design.

Includes an introduction by Robert Bringhurst, the author of The Elements of Typographic Style.

The Elements of Typographic Style

Robert Bringhurst

All desktop typographers should study this book. It is not just one more publication on typography, like so many others on the market. It is, instead, a must for everybody in the graphic arts, and especially for our new friends entering the field.

Written by an expert, Robert Bringhurst's book is particularly welcome in and age where typographic design is sometimes misconstrued as a form of private self-expression for designers.

As Bringhurst puts it: "Good typography is like bread: ready to be admired, apraised and dissected before it is consumed." I wish to see this book become the Typographers' Bible.

— Herman Zapf

Stop Stealing Sheep

Erik Spiekermann
E.M. Ginger

A timeless classic on typography, revised and updated.

Designers can be passionate about good type, and this classic handbook has inspired countless designers when choosing a typeface. Spiekermann and Ginger have distilled their decades of typographic experience into a lively, rewarding guide to type.

If you use type – and these days, almost everyone does – their engaging, commonsense style helps you understand how type can enhance your design and reinforce your message.

This revised edition brings Stop Stealing Sheep thoroughly up to date, covering new type technology, fresh typefaces, and a discussion on how to choose type for best effect on the Web, email, and screens of all sizes.

The Thames and Hudson Manual of Typography

Ruari McLean

Typography – the art, or skill of designing printed matter, especially printed words – has a history stretching back five hundred years. Ever since its invention in the fifteenth century printing has been based on the use of movable type, and this technology has conditioned the design of everything from pamphlets to newspapers, books and magazines.

But in the last quarter of the twentieth century a revolution took place. Printers and designers throughout the world jettisoned the old technology in favour of advanced filmsetting and desk-top systems, which introduced new problems and created exiting possibilities for typographers.

This book tackles the implications for designers of the 'typesetting revolution.' Written with an infectious zest and enthusiasm, it is sure to become the budding typographer's vade-mecum.